11 Affordable Childrens Clothing Brands In Canada Parents Love

1. Joe Fresh: Affordable Style for Every Child

Joe Fresh is a beloved Canadian brand known for its affordable and trendy clothing options for the whole family, including a wide range of children’s wear.

Why Joe Fresh stands out:

• Wide availability: Found in many Loblaws, Real Canadian Superstore, and standalone locations across Canada
• Stylish designs: Offers fashionable clothing that kids love to wear
• Affordable prices: Regular sales and discounts make it even more budget-friendly
• Quality basics: Great for everyday essentials like t-shirts, leggings, and socks

What to look for:

• Seasonal collections with weather-appropriate clothing
• Mix-and-match pieces for creating versatile outfits
• Durable outerwear for Canadian winters

Joe Fresh is an excellent starting point for building your child’s wardrobe without overspending. Keep an eye out for their frequent promotions to maximize your savings.

2. Carter’s | OshKosh B’gosh: Classic and Cute

Carter’s and Oshkosh B’gosh is a trusted name among Canadian parents for good reason. Known for their comfy cotton onesies, durable playwear, and adorable seasonal collections, Carter’s offers clothing that holds up through the messiest toddler years.

As a parent, I’ve personally shopped at Carter’s for years. Their clothes have consistently lasted through multiple washes and active days at the park. I’ve noticed they frequently run promotions—sometimes even better in-store—so I always keep an eye out for those sales. Their baby sleepers and toddler outfits, in particular, have been a staple in our household.

If you’re shopping for a new arrival, don’t miss our roundup of Canada’s best baby clothes brands for every budget.

Why Carter’s | OshKosh B’gosh is a great choice:

• Durability: Clothes are made to withstand active play and frequent washes
• Adorable designs: Cute prints and patterns that kids and parents love
• Size range: Clothing for newborns up to size 14
• Frequent sales: Regular discounts and clearance events for extra savings

Best buys:

• Pajamas and sleepwear sets
• Graphic tees and bodysuits for babies
• Jeans and overalls

In past years, Carter’s has offered up to 50% off during Black Friday and Boxing Week sales—and we expect similar deals in 2025.

Look for Carter’s | OshKosh B’gosh outlet stores in many Canadian cities for even better deals on their already affordable clothing lines.

3. H&M Kids: Trendy and Budget-Friendly

H&M is a global brand that offers fashionable clothing at accessible prices, including a great selection for children.

What makes H&M Kids popular:

• On-trend styles: Keeps up with the latest fashion for kids
• Sustainable options: Offers eco-conscious clothing choices
• Affordable prices: Competitive pricing, especially during sales events
• Wide size range: From newborn to early teens

Must-check items:

• Basics like t-shirts and leggings
• Outerwear for all seasons
• Accessories like hats, scarves, and gloves

H&M‘s frequent sales and member discounts can help you save even more on their already budget-friendly prices.

4. Children’s Place: One-Stop Shop for Kids’ Fashion

The Children’s Place is a favourite for families looking for affordable kidswear, with frequent sales and bundle pricing that make stocking up easy. Their selection covers everything from school uniforms to casual playwear. Joe Fresh offers cheap brand name clothes for kids that are surprisingly stylish—perfect for parents who want trend and value in one.

In my experience shopping at The Children’s Place in Mississauga, it’s a solid option for affordable basics. I’ve found it decent for everyday wear—and their sales are frequent. They also have a price adjustment policy: if you buy something at full price and it goes on sale within 7 days, you can request a refund for the difference (just keep your receipt!). That’s helped me save a few dollars more than once, especially during seasonal promotions.

Why shop at Children’s Place:

• Extensive range: Clothing for all occasions, from everyday wear to special events
• Size consistency: Reliable sizing across different styles
• Reward program: Earn points on purchases for future discounts
• Online shopping: Easy to browse and order from home

Best deals:

• Multi-pack basics like underwear and socks
• School uniforms and dress clothes
• Seasonal clothing during end-of-season sales

Sign up for their email newsletter to stay informed about upcoming sales and receive exclusive discounts.

5. Walmart Canada: Budget-Friendly Basics

Walmart is known for its low prices, and their children’s clothing line is no exception. While not exclusively Canadian, Walmart Canada offers affordable options that are easily accessible across the country.

Advantages of shopping at Walmart:

• Very low prices: Some of the most budget-friendly options available
• George brand: Walmart’s in-house clothing brand offers good quality at low costs
• One-stop shopping: Buy clothing along with other household essentials
• Wide availability: Stores in most Canadian cities and towns

What to buy:

• Everyday basics like t-shirts, pants, and underwear
• Affordable outerwear for quick-growing kids
• School supplies and clothing in one shopping trip

Don’t overlook Walmart’s clothing section – you might be surprised by the quality and style available at their low price points.

6. Giant Tiger: Canadian Value Retailer

Giant Tiger is a Canadian discount store chain that offers a variety of products, including affordable children’s clothing. Among the best budget kidswear stores Canada has to offer, Walmart and Giant Tiger stand out for their consistent deals and accessible locations. if you’re looking to dress the whole family affordably, check out our full list of budget-friendly Canadian clothing brands.

Why consider Giant Tiger:

• Canadian-owned: Supporting a homegrown business
• Low prices: Competitive pricing on all children’s wear
• Weekly deals: Regular specials on clothing items
• Convenient locations: Found in many communities across Canada

Best buys at Giant Tiger:

• Seasonal clothing like swimwear and winter accessories
• Affordable school clothes
• Pajamas and loungewear

Check their weekly flyers for the best deals on children’s clothing and other family essentials.

7. Old Navy: Stylish and Affordable

Old Navy, part of the Gap Inc. family, offers trendy and affordable clothing for the whole family, including a great selection for kids.

What sets Old Navy apart:

• Frequent sales: Almost always running some kind of promotion
• Size inclusivity: Offers regular, plus, slim, and husky sizes for kids
• Online shopping: Easy to browse and order, with free shipping options
• Loyalty program: Earn points and receive exclusive discounts

Must-have items:

• Jeans and pants in various fits
• Graphic tees and hoodies
• Seasonal essentials like shorts and swimwear

Join their email list to stay informed about upcoming sales and receive coupons for additional savings.

8. Roots Kids: Canadian Comfort with Iconic Style

Roots is a proudly Canadian brand known for its high-quality fleece, classic silhouettes, and iconic maple leaf logo—now offered in kid-friendly sizes.

Why Roots stands out:

• Premium quality: Durable fabrics that hold up through countless washes and rough-and-tumble play
• Canadian-made pride: Select items are designed and manufactured in Canada
• Heritage appeal: A stylish way to share a piece of Canadian culture with your little ones
• Frequent promos: Look for discounts during long weekends and seasonal clearances

What to look for:

• Iconic cabin sweats and hoodies
• Cozy essentials for school and camp
• Size-inclusive options for toddlers to tweens

Roots Kids offers long-lasting style and comfort, making it a smart investment for parents who want both quality and local roots in their child’s closet.

9. Mini Mioche: Ethical Fashion for Little Canadians

Mini Mioche is a Toronto-based label offering sustainable, minimalist clothing for babies and kids, made right here in Canada.

Why Mini Mioche stands out:

• Locally made: All items are designed and sewn in Toronto
• Sustainable: Uses organic cotton and low-impact dyes
• Timeless design: Neutral tones and soft silhouettes perfect for everyday wear
• Great gift pick: Loved by eco-conscious parents and ideal for baby showers

What to look for:

• Organic basics like leggings, rompers, and tees
• Capsule wardrobe-friendly collections
• Gender-neutral styles for easy passing down

Mini Mioche is a great option for families who value quality, sustainability, and supporting Canadian small businesses.

10. Hatley: Whimsical Wear for Rain or Shine

Hatley is a beloved Canadian brand known for its whimsical, nature-themed prints and high-quality rainwear and pyjamas. While their regular prices are on the higher side, savvy shoppers can find great deals during seasonal sales or in outlet shops across Canada.

Why Hatley stands out:

• Charming designs: From moose prints to starry skies, their patterns are full of Canadian charm
• Perfect for gifting: A favourite for baby showers, birthdays, and back-to-school
• Built to last: High-quality fabrics and finishes that hold up to many washes
• Seasonal savings: Clearance sales and outlet pricing make premium pieces more accessible

What to look for:

• End-of-season rainwear and splash pants
• Organic cotton PJs in fun prints
• Discounted outerwear around Boxing Day or long weekends

Hatley might not be the cheapest on this list, but for parents who love unique style and long-lasting quality, it’s worth checking their sale section or outlet listings.

11. Pekkle (at Costco): Soft Basics at a Great Price

Pekkle is a trusted Costco-exclusive brand and one of the affordable Canadian baby clothing brands that Canadian parents love for its soft fabrics, cheerful prints, and unbeatable value.

Why Pekkle stands out:

• Affordable: Multipacks often priced under $20
• Quality feel: Soft cotton that washes well and keeps its shape
• Costco convenience: Easy to grab while doing your weekly shop
• Trusted by families: A go-to for baby and toddler basics

What to look for:

• 4–5 piece pyjama sets
• Cotton bodysuits and sleepers
• Size runs from newborn to 5T

While Pekkle doesn’t have a standalone site, it’s a hidden gem in the aisles of Costco. Great value, low fuss—perfect for busy Canadian families.

When to Shop for the Best Deals

Buying kids’ clothes at the right time of year can make a big difference—especially when stores like Carter’s and The Children’s Place run sales almost monthly. Based on what I’ve seen shopping in Mississauga, here’s when to find the best prices for spring and summer 2025:

Spring Sales (April–May):

Many brands clear out winter inventory around Easter, which means deals on items like fleece sets and jackets. I’ve found Joe Fresh and Walmart to be especially good for late-season markdowns.

Summer Launch Deals (Late May – Early June):

Carter’s and The Children’s Place usually launch summer collections with early-bird discounts. This is a great time to stock up on swimsuits, cotton tees, and lightweight pyjamas—especially during “Buy More, Save More” events.

Victoria Day Weekend (May 19, 2025):

Watch for sitewide promotions across Canadian retailers. In past years, Carter’s offered 30–40% off summer gear, and Giant Tiger featured budget-friendly bundles for kids’ basics.

Mid-July Clearance:

Once back-to-school ads start rolling in, stores slash prices on summer gear. I usually browse clearance racks at The Children’s Place in mid-July and often find shorts and sandals for under $10.

Pro Tip:

I’ve learned to check flyers just before long weekends. Sometimes stores sneak in early discounts, and by shopping on Thursday or Friday, you can beat the weekend crowds and still snag the best deals.

Table 1: Price Range Comparison

Table 2: Size Range Availability

Table 3: Online Shopping and Delivery Options

Table 4: Loyalty Programs and Discounts

Seasonal Shopping Guide: When to Buy What in Canada

Understanding the best times to shop for children’s clothing in Canada can help you save money and ensure your kids are prepared for each season. Here’s a breakdown of when to buy specific items throughout the year:

Spring (March-May)

• Best buys: Light jackets, rain boots, and spring dresses
• When to shop: Late winter for early bird sales, or mid-spring for clearance deals

Summer (June-August)

• Best buys: Swimwear, sandals, and summer camp essentials
• When to shop: Early summer for the best selection, late August for clearance sales

Fall (September-November)

• Best buys: Back-to-school clothing, light sweaters, and fall jackets
• When to shop: Late August to early September for back-to-school sales

Winter (December-February)

• Best buys: Heavy coats, snow boots, and warm accessories
• When to shop: Early winter for the best selection, late winter for clearance deals

Pro tip: Shop off-season for the biggest discounts. Buy winter coats in spring and summer clothes in fall for maximum savings.

Care Instructions: Making Children’s Clothing Last in Canadian Conditions

Proper care can extend the life of your children’s clothing, saving you money in the long run. Here are some tips tailored to Canadian weather conditions:

1. Waterproofing: Re-apply waterproofing spray to rain jackets and snow pants annually to maintain their effectiveness.
2. Layering: Teach kids to layer clothing in winter. This reduces wear on single heavy items and allows for easy adjustment to indoor temperatures.
3. Stain treatment: Treat stains promptly, especially on light-colored winter wear that can show dirt easily.
4. Proper storage: Store winter boots and shoes with boot shapers to maintain their form. Use breathable garment bags for winter coats during summer months.
5. Washing tips:
   • Use cold water for most items to prevent shrinkage and color fading
   • Turn clothes inside out to reduce wear on the outer surface
   • Zip up all zippers before washing to prevent snags
6. Drying advice: Air-dry when possible to reduce wear and tear, especially for technical fabrics used in outdoor wear.
7. Rotation: Rotate winter boots and shoes to allow them to dry completely between uses, preventing odor and extending their life.

Sustainable Options: Eco-Friendly Children’s Clothing in Canada

As sustainability becomes increasingly important, many Canadian brands are offering eco-friendly children’s clothing options. Here are some sustainable choices:

1. Mini Mioche: A Toronto-based brand offering organic, ethically-made children’s clothing.
2. Parade Organics: Vancouver-based company specializing in organic cotton basics for babies and toddlers.
3. Nudnik: Creates children’s clothing from pre-consumer waste fabrics.
4. Okaïdi: French brand available in Canada, offering more sustainable clothing options for children.
5. Recycled options: Many mainstream brands like H&M and Joe Fresh now offer lines made from recycled materials.

Thrift and consignment: Don’t forget about secondhand options. Stores like Once Upon a Child offer gently used children’s clothing at affordable prices, which is both budget-friendly and sustainable.

Cultural Considerations: Finding Culturally Specific Children’s Clothing

Canada’s multicultural society means there’s a demand for diverse clothing options. Here are some tips for finding culturally specific children’s clothing at affordable prices:

1. Cultural markets and bazaars: Many cities host cultural markets where you can find traditional clothing for children.
2. Online marketplaces: Websites like Etsy often have sellers offering handmade, culturally specific children’s clothing.
3. Community groups: Connect with cultural community groups in your area. They often have information on where to find specific clothing items.
4. Specialty stores: Larger cities often have specialty stores catering to specific cultural clothing needs. While not always the cheapest option, they can be great for special occasion wear.
5. Customization: Some affordable brands offer basic items that can be easily customized to align with cultural preferences.

Remember, many mainstream Canadian retailers are increasingly offering diverse clothing options to cater to Canada’s multicultural population. Don’t hesitate to ask store staff about specific cultural clothing needs.

Conclusion

Finding affordable children’s clothes doesn’t have to be a challenge for newcomers to Canada. With these budget-friendly brands and smart shopping strategies, you can keep your children comfortably and stylishly dressed without breaking the bank.

Remember to take advantage of sales, sign up for loyalty programs, and don’t be afraid to mix and match from different stores to create the best wardrobe for your kids. Explore the best online thrift stores for kids’ clothes in Canada for stylish finds at even lower prices. Welcome to Canada – we hope this guide helps you and your family settle in with style and savings! If you’re open to gently-used options, you can stretch your budget even further.

Frequently Asked Questions